Page 34 - GMN Digital Group Book
P. 34

BRAND CONSULTANCY























































          Brand Identity                                  Brand Management


          Creating a strong brand identity fundamentally   Keeping your brand’s image, personality, reputation in
          begins with a suitable logo that’s not only     good standing takes time, discernment and attention. It
          timeless, memorable but also has the ability to   takes quality time and effort to keep your brand’s image,
          evoke emotions and awareness. The next step     identity and reputation in good standing. It is easy to forget
          is to begin establishing brand recognition by   about marketing your brand as you focus on the day-to-day
          determining the colours, fonts, graphics and all   tasks of running a successful business.  Before you know
          the essential components. On top of that, we will   it, your brand looks nothing like it did initially. GMN Brand
          create materials like brand books/style guides/  Consultancy has the expertise and capabilities to help you
          brand guidelines which help ensure a consistent   manage your entire brand and marketing plan, all whilst
          brand image is carried through to your audience.  keeping your message strong and consistent.





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