Page 87 - GMN Digital Group Book

MARKETING
ENGAGEMENT MARKETING

By involving customers directly in

the development of a brand, we can

help you build a strong two-way

relationship with customers and win

long-term loyalty.

Start With A
“WOW” Entice To Stay
experience In Touch
We help you provide Offer incentives to visitors
interesting, informative, or when they sign up for
entertaining content to email updates and
draw potential customers newsletter.
to a web page. Attract

Virtual
Engagement
We design every aspect of
a website to maintain
visitor interest so people
return for new content.
End With A Sale Purchase

New Prospects
Offer incentives to
existing customers for
recommending product
or sharing content.
Social Media In-Store Promotion

Actual
Social Visibility Events Engagement
Through customised Encourage customers in
We use previous
social media campaigns, customer feedback to the real world to use
we post interesting and decide on best content product, meet and speak
Comments & relevant content on for publicity events. with sales staff, and
social media and
Shares encourage dialogue. interact with other
customers.

GMN DIGITAL GROUP 85