Page 88 - GMN Digital Group Book

SEARCH ENGINE OPTIMISATION

What is SEO?

Search engine optimisation (SEO) is the process of growing your
website’s visibility in a search engine’s organic search results. This is
done through various on-page and off-page tactics. A search engine’s
ranking process is based on an algorithm that includes thousands of 93%
factors that are constantly changing.

Our SEO Services: Of internet activities starts with a
search engine

• In-depth research on relevant industry keywords and aid your
website’s discovery rate.

• Assign relevant keywords to best match every single page in your
website.

• Continually optimise every page in your website, based on
rankings.

• Webmaster tools including sitemap set-up and submission to 91.5%
Search Engines.

• Build links. Links are votes and votes get your website to the top SEO matters because 91.5% of
of the search results. search clicks come from Page 1
• Implement location SEO strategies for higher ranking in organic
search for local terms.

53%

Of all users click on the top-ranked
site

The Google Adwords and Bing Ads logos are trademarks of their respective owners. Their inclusion in the screen shots shown here is not intended to suggest any authorisation or endorsement.

86 GMN DIGITAL GROUP